[ˈvɜː.səˌtaɪɫ]
manifold | all-round | variegated | eclectic | varied | multi-sided
Versatile.
Communication is versatile, but never just a means to an end. It’s part and parcel of the successful implementation of the company strategy – with the right content going through the right channels at the right time.
For me, it’s crucial to think outside the box. Whether it’s consulting stakeholders, actually implementing communication or planning and creating content. Asking questions like ‘What’s the overarching goal of your communication? What’s the minimum we have to achieve?
What must we avoid at all costs?
How do we best reach our target group? With which format? Is the timing right? Do the processes fit? And what can we improve, or ideally make even more simple?’
This is what my work is all about.
My service portfolio
Strategic communication consulting
What do you want to achieve with your communication? Not always an easy question, but definitely the one that matters in everyday consulting. Working alongside my clients, I develop argumentation lines, key messaging and storylines that support the corporate strategy through the line – i.e. in all areas of media.
Public Relations
Because I bring a treasure trove of skills and experience to the party, you gain access to a broad spectrum of services. Alternatively, you can invite me to work on individual tasks, PR activities or communication projects. For example, this includes taking on the function of a press spokesperson, conducting press work, or planning and running in-house publications such as client magazines, employee magazines or newsletters.
Content Production
Whether it’s text for a press release, a report in a staff magazine, social media posts, speeches, presentations or film scripts – let us work together and develop content that inspires your target groups.
Networking
“I know someone who knows someone, and they know someone ...” 30 years of professional experience have provided me with a powerful network of contacts. If you need a recommendation or access to my expansive network of specialists and professionals – spanning many areas – do ask.